Analytics & Reports

Track revenue, orders, operations, and customer performance for your HORECA business.

KM
Ahmed Al-Rashid
Super Admin
Monthly Revenue
ر.س 484,114
+ 24.3% vs Apr 2025
Gross Margin
28.9%
+ 3.2% vs Apr 2025
Order Fulfillment Rate
54.1%
+ 2.8% vs Apr 2025
Collection Rate
93.2%
+ 4.1% vs Apr 2025

Revenue Trend

Sales by Segment

1,443,303 ر.س
Total revenue
Cafes
33.1% ر.س 478,190
Catering
20.7% ر.س 299,314
Restaurants
16.8% ر.س 243,034
Cloud Kitchen
15.8% ر.س 227,988
Other segments
13.6% ر.س 194,777

Top SKUs by Revenue

# SKU Product Name Revenue (ر.س) % of Total
1 DG-BAS-25K Basmati Rice 25kg ر.س 162,400 36.7%
2 MT-BEF-STP6 Beef Striploin Chilled Whole (~6kg) ر.س 91,080 20.6%
3 DG-TAH-18K Tahina (Sesame Paste) Premium HORECA 18kg ر.س 71,200 16.1%
4 DG-OIL-15L Sunflower Oil 15L ر.س 59,500 13.5%
5 MT-LMB-CUB10 Frozen Lamb Cubes Bone-In 10kg ر.س 57,915 13.1%

Delivery Performance

93.9%
On-Time Delivery
On-Time 93.9%
49 Orders
Delayed 6.1%
25 Orders

Payment Aging (Outstanding)

ر.س 489,543
Total Outstanding
0–30 Days ر.س 76,769
15.7%
31–60 Days ر.س 110,148
22.5%
61–90 Days ر.س 242,142
49.5%
>90 Days ر.س 60,484
12.4%

Branch / City Performance

# Branch / City Revenue (ر.س) Orders Growth vs Apr
1 Jeddah ر.س 293,132 35 ↑ 0.1%
2 Mecca ر.س 227,988 25 ↑ 0.7%
3 Khobar ر.س 200,959 21 ↑ 1.2%
4 Taif ر.س 163,253 20 ↑ 0.3%
5 Abha ر.س 158,684 10 ↑ 0.5%

Operational Insights

Order Frequency by Day

Top Sales Reps

# Sales Rep Revenue (ر.س) Orders New Customers
1 NA Nora Al-Shammari ر.س 383,752 45 2
2 KA Khalid Al-Otaibi ر.س 371,855 46 9
3 OA Omar Al-Dosari ر.س 347,475 41 9
4 FA Fatima Al-Qahtani ر.س 339,725 38 8
5 AA Abdullah Al-Harbi ر.س 175,300 112 9

Top Cancellation Reasons

314
Total Cancellations
Pricing Issues 20.0% 63
Customer Request 30.0% 94
Other 20.0% 63
Delivery Issues 10.0% 31
Out of Stock 20.0% 63